Chocolate Chocolate Chocolate? (Evaluation)

On December 16th of the year 2010, I wrote a paper that was titled "The breaking down of Chocolate Chip Cookies". This paper was based on a taste test performed in class that had involved many different brands of chocolate chips cookies and we had to reflect on the taste, packaging, and appearance. When I wrote this draft it was not the easiest draft to write because I was not as into the topic as previous topics. The research I did involved going to each brand of cookies website, reading the history behind the making of the cookie, how the company improved or failed, and different activities that the company had on their website that would appeal to the customer.

The steps that I had to take to produce my first rough draft of the food paper we had to first taste test the six brands, Chips Deluxe, Murray Brand, Chips Ahoy, Wegmans, Archway, and Pepperidge Farm. I would examine each brand by the size of the cookies, if the brand was appealing to the customer, the quantity, how many chocolate chips were distributed throughout the cookie, and overall how the cookie tasted compared to the others. We were given a piece of paper to elaborate our thoughts on these questions that would set us up to thinking of how we wanted our paper based on chocolate chip cookies to end up. How I decided to plan out this paper was to take the reader through the basic thought process of how I thought the cookies should be graded on, then I gave a list of the cookies from best to worst on each essential detail with a reason as to why they were graded either poorly or highly.

As I wrote this paper though I had to learn that detail to brands was very important and how the cookie comes establishes a thought process for the reader as to whether or not they are keen on buying the product. I saw that to write this paper I had to be a customer, I took on the role of a mother who would want to see a healthier cookie with less sugar and fat, and a packaging that would entertain the kids which would include a packaging that was not simple. I took on the role of a women who would either want a low-fat, sugar-free chocolate chip cookie to possibly lose weight if she is having fat problems, while other women want sugary cookies to calm their cravings, usually pregnant women and those who are going through PMS enjoy a good sugary, chocolate filled, full of good taste to consume. This part of the paper was a struggle trying to think of how each different, individual costumer would go through a grocery store and pick out their favorite brand of chocolate chip cookies, or just the brand that they would find most appealing.

The parts of the paper that I struggled most throughout was the whole setup of the paper, I didn't know whether I should have been witty, characteristic, or simple. I may have over dramatized the introduction and the body paragraphs throughout because I was confused as to where I was to go with the paper, but in the end I used the old fashioned version of beginning with mothers kitchen, and then simply going through a list to grade each cookie on what they had done right with the customer, and what they could improve on. I went from my mothers kitchen by stating in the introduction, "The nourishing smell of mother's kitchen always encloses its scent in the nostrils of those who come upon it." and then going to, "So when you compare brands of cookies you have to take in many different factors..." to elaborate to the reader on what the paper will be looking at when grading different brands of chocolate chip cookies. I also struggled with the fact that chocolate chip cookies weren't my favorite type of food, which made me struggle with eating the cookie and really grading them on which cookie could possibly be my favorite. Though I struggled with the layout, once I put the paper together I realized it wasn't as half-bad as I made it out to be and that maybe because I laid it out step-by-step it helped overcome my struggle of how to write the actual paper.

Changes that I would make to the paper is just going throughout and making sentence corrections, many sentences were proven to be a bit hazy and confusing both by me and my partner who had also looked over my paper. Another change I would make to this paper is to not make it so corny, the reader would probably baffle in distaste at the corniness of the paper and would be confused by the wordings of some of the sentences provided. Corniness that was in my paper was when I said such things as, "The consuming of the chocolate chip cookie, with the warm softness brushing your face, sinking into the taste buds of your tongue sends an intense rush of food pleasure throughout your body.", and other sentences, "And then you add the factor of milk, a combination of warmness then a soothing temperature of coolness runs throughout your body that always arouses a delight." Yes, this vocabulary was very absurd and I definitely see a lot of changes to be made.

Some recommendations made by my partner to me is a different title out of some I thought up of. Also he suggested I make the introduction more simple and use a different word sense of what I had already written, the vocabulary was a little out of the ordinary and could be used a little differently. My partner gave me good feedback which made me think of a plan to revise the draft by first looking over the body paragraphs, seeing if I provided enough detail to the reader of my intentions of gradings and then lastly looking over the introduction to see if it makes sense at all to the rest of the paper, and if not I plan to write a new introduction that is more catchy and friendly for all aged readers. Some suggestions my partner and I came up with is to change the wording of some sentences such as those that follow: "...with the warm softness brushing your face...", "... a combination of warmness then a soothing temperature of coolness runs throughout your body that always arouses delight." etc... 

Overall, this paper was a bit of a struggle for me and the turnout of the paper in my eyes was mediocre and not my best. I plan to revise my vocabulary and my wording of sentences overall.

The breaking Down of Chocolate Chip Cookies

The nourishing smell of mother’s kitchen always encloses its scent in the nostrils of those who come upon it. You always judge a cookie by whether or not it is better than your mothers; whether or not you realize it or not. The consuming of the chocolate chip cookie, with the warm softness brushing your face, sinking into the taste buds of your tongue sends an intense rush of food pleasure throughout your body. And then you add the factor of milk, a combination of warmness then a soothing temperature of coolness runs throughout your body that always arouses delight. So when you compare brands of cookies to other brands you have to take in many different factors, the packaging, and the cookie as a whole, the feel, and the actual taste. With this comparison, Chips Deluxe, Murray brand, Chips Ahoy, Wegmans’, Archway, and Pepperidge Farm brands will all be compared to each other. 

Packaging is essential, you want to buyer to notice your product so you make your packaging as original as possible. Many different factors could catch a buyer’s eye, color, nutrition, ingredients, and how the package is presented. When comparing these six brands to each other I find that the list of best packaging goes from best to worst as follows:

1) Chips Ahoy; kid-appealing this package offers an easy open pull tab that eliminates the mess and is made with real chocolate to eliminate any false accusations of “fake” chocolate.

2) Chips Deluxe; this earth-friendly package is made so that you are able to recycle the paper and help our earth, and also offers “chocolate in every bite”.

3) Pepperidge Farm; is different from the rest of the brands with a package that is paper, not plastic. Also this package offers real ingredients that include milk chocolate chunks, and real butter with natural vanilla flavor.

4) Archway; promises to taste as good as your mothers homemade cookies, with a bow imprinted into the package that adds a touch of elegance.

5) Wegmans; pretty bland label that includes plastic that is clear with a simple red label stripe in the middle, and are able to look through the package to see the golden brown of the cookies.

6) Murray; sugar-free cookies which are not appealing to most customers who want a real chocolate chip cookie, and are made with splenda which are proven to be “cancer packets”. 

The cookie as a whole is also very necessary, the quantity of chocolate chips, the color of the cookie, and the size all matters. When comparing the looks of the cookies I came up with this list from best to worst:

1) Pepperidge Farm; Pepperidge farm cookies looked the most appetizing because they were thick, had the right amount of chocolate chips, and were a beautiful golden brown.

2) Murray; Murray cookies had very small chocolate chip cookies, but they were mixed throughout in a good enough quantity so that you could taste a chocolate chip in every bite. There were no ridges on the cookie, meaning the cookie was very soft, and the cookie was lightly colored.

3) Chips Ahoy; Chips Ahoy had a larger shape than the first two cookies that were Chips Deluxe, and Murray. Chips Ahoy was thinner than the other two listed before and had many different cracks and ridges in the cookies.

4) Chips Deluxe; the chips deluxe cookie was very circular, with indented chocolate chips and hard ridges and cracks.

5) Archway; archway cookies didn’t look like a chocolate chip cookie, it looked more like a oatmeal cookie with piece sticking out of the cookie, did not look appetizing as a whole at all.

6) Wegmans; this cookie wasn’t my favorite when comparing the look of the cookies because when taking it out of the package it was very sticky, wouldn’t detach from the other cookies, and had barely any chocolate chips in the cookie. 

Your five senses kick in when comparing cookies to each other, I already went over the sight of a cookie, but what about the smell and feel of a cookie? You already know that I have been making lists, so here we go:

1) Chips Ahoy; Chips Ahoy had a smell of chocolate, not a bad thing seeing as I always have a craving for good chocolate.

2) Murray; Murray cookies smelled of sugar, which is very ironic because Murray cookies are sugar-free.

3) Chips Deluxe; Chips Deluxe cookies had a smell of more chocolate than consistency of dough and other ingredients.

4) Archway; Archway cookies smelled like oatmeal cookies, not chocolate chip, and were very soft and doughy feeling.

5) Wegmans; had no smell, very bland.

6) Pepperidge Farm; Pepperidge Farm smelled like vinegar, which is so disgusting.

It’s the moment you have been waiting for, the overall taste of the cookies. Now, I was hoping the Pepperidge Farm cookies were to be the best tasting because I have had the brand beforehand and thought the cookies were not bad at all, but when I smelled the cookie I was thrown back. So here it goes:

1) Chips Deluxe; chips deluxe was my favorite brand because it was just the right crunch, and had a chocolate chip in every bite that I took.

2) Chips Ahoy; Chips Ahoy was not bad, not great, but was one of the better ones.

3) Murray; Murray cookies were very sugary, and had the worst aftertaste of fake sugar.

4) Wegmans; Wegmans cookies tasted very bland, and had no flavor to them.

5) Pepperidge Farm; Tasted vinegary.

6) Archway; had a very bad taste, like expired oatmeal.

So folks I am going to leave you with inspirational quotes from the taste tester by the name of Grant Hines, they were quite comical and the best out there:

“Rust of Excitement”

“Looks like Dog Biscuits”

“I usually like these cookies, what’s happening?”

“Little sour, better expectations”

“Ew”

“I can’t believe Chips Deluxe is my favorite so far!”

“Open up the gold mine!”

“I feel like my mama made these.”

That’s it folks. Enjoy those chocolate chip cookies brands.